Category: Marketing

  • 3 Clever Church Plant Sign Strategies

    3 Clever Church Plant Sign Strategies

    Good signage inside your building and on the street can make or break a guest’s experience. Here are 3 simple church plant sign strategies that will help everyone feel welcome: Buy More …than you think you’re going to need. Remember the last time you traveled to or through an airport you’d never been to before? […]

  • How to Design Church Plant Signs

    How to Design Church Plant Signs

    Street signs are always in the top 3 answers when I ask planters, “What do people say when you ask how the heard about your church?” But there’s an effective way and a not-so-effective way to design church plant signs. Have you ever been driving and seen one of those homemade garage sale signs, the […]

  • 5 Practical Church Plant Marketing Tips

    5 Practical Church Plant Marketing Tips

    There are hundreds of ways to get the word out about your new church. How are you going to decide which to use? Every year  planters ask me for church plant marketing tips. “Is it social media?” or “I heard that direct mail is dead…?” My answer is usually, “It depends.” Mostly on your context. […]

  • Leasing a Church Plant Facility

    Leasing a Church Plant Facility

    There is at least one fixed deadline during the year for leasing a church plant facility. Miss that, and you may find yourself in the ‘wait zone’ or scrambling to find a facility. I have seen both crazy antics and providential timing in planters’ efforts in leasing a church plant facility. One planter signed a […]

  • How to Create a Church Plant Budget – part 2

    How to Create a Church Plant Budget – part 2

    Last week we looked at first things to consider when you create a church plant budget. Here’s a few more: Startup vs. Recurring Expenses For a lot of expense categories, it makes sense to think of the budget on an regular monthly basis: if your worship department budget is $2,400 for the year, you have $200/month […]

  • Church Plant Postal Permit Filing Tips

    Here are things I’ve learned over several years of coaching church planters through dealing with the US Postal Service. If you’re using direct mail as part of your Grand Opening announcement strategy, use these church plant postal permit filing tips: Apply Early It can take a couple of trips to your local USPS and a couple […]

  • Church Plant Freebie Friday – Reftagger Scripture Hyperlinks

      Reftagger automatically tags Bible references on your website and shows readers a preview of the entire verse. I discovered the Reftagger WordPress plugin on one of my planters’ websites almost by accident. I was adding a ‘what we believe’ page to his site. After copying & pasting his content onto the page, I thought […]

  • Name Your Church Plant

    Part 3 in the 7-part series, Open a Church Checking Account What to Name Your Church Plant Now that you’ve done the hard work to contextualize your church, it’s time to brainstorm a list of names that communicate your mission, values, personality, etc… to your community. The church name plays a significant role in shaping […]

  • Don’t Let Your Buddy Do Your Church Plant Website

    Don’t Let Your Buddy Do Your Church Plant Website

    Publishing your church plant website has become an important part of the planting process here in the States. Everyone is going to check out who you are and what you’re about through your website, and usually very early in their relationship with you. Having a website establishes you in the community, helps you communicate, and […]