Category: Launch Team

  • Easy Ideas to Create Church Facebook Page Content

    Easy Ideas to Create Church Facebook Page Content

    It can be a part-time job to create church Facebook page content, but it has become an indispensable part of establishing your church plant online and in your community. The first and best thing you can do for your church Facebook page is posting interesting and useful content. “Content is King” has become such a […]

  • Using Facebook Dark Posts for Church

    Using Facebook Dark Posts for Church

    Using Facebook dark posts for church planting is almost as mysterious as it sounds. But it can be a great way to connect with people and get the word out about your church plant. You don’t have to be an online ninja to figure it out. Let me break it down: How to Pay Facebook […]

  • How to Use Facebook for Church Planting

    How to Use Facebook for Church Planting

    I started supporting church planters in 2007. At that time, planters were saying, “This new social media thing seems to be catching on; I wonder how I could use Facebook for church planting?” Now it’s a given. With 222 million Facebook users in the US & Canada alone, it’s a communication and connection tool you […]

  • Micro vs Macro Church Metrics

    Micro vs Macro Church Metrics

    What is your church’s scorecard? If you want to know how you’re doing at making disciples, you need to consider micro vs macro church metrics. For years churches have been measuring things at the macro (congregational) level. While that’s important and should be part of the scorecard, Willow’s now almost 10-year old Reveal study bravely […]

  • Online Personality Profiles for Church Volunteers

    Online Personality Profiles for Church Volunteers

    Even good leaders need to figure out how to lead volunteers better. One of the ways you can do that is to know your volunteers better. Online personality profiles for church volunteers can help. There are 2 basic approaches to filling volunteer positions at your church plant: 1. Based on the Church’s Need This is […]

  • 2 Hidden Costs of Hiring Church Plant Staff

    2 Hidden Costs of Hiring Church Plant Staff

    Most of the church planters I’ve supported didn’t come into the adventure with any direct experience with the costs of hiring church plant staff. Either they came from a ministry position that didn’t manage other employees, or they worked for a megachurch that had an HR department that took care everything. But when you’re the […]

  • Free Soft Demographic Reports

    Free Soft Demographic Reports

    This is an update to my post about free soft demographic reports from July 2012. Experian, whom you may know as one of the big three credit bureaus, has been amassing both hard & soft demographic data for years that gives them (and now you) insight into people in your area. They’ve carved up American […]

  • Craft these 9 Pieces to Your Church Plant Followup Process

    Craft these 9 Pieces to Your Church Plant Followup Process

    Church plant guest followup will always be about people and relationships, but a few simple systems and tools will make staff & volunteers’ jobs easier and multiply their effectiveness. The brutal reality is that you will have a church plant followup process whether it’s an intentional one or an accidental, haphazard one. Making it solid […]

  • Practice Church Plant Guest Followup

    Practice Church Plant Guest Followup

    Making guests feel welcomed and wanted is an important part of building a healthy church culture. So important that you need to practice your church plant guest followup process before your grand opening. Maybe you’ve dreamed up or read about a killer guest followup strategy. Whatever it is, there are going to be a lot […]